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5 Reasons Why You Should Create a Blog for Your Brand
In computer language, blog is a combination of two words – ”web” and ”log”. A blog is simply an online diary. Blogs have...
5 Ways to Build Stronger Customer Relationships
These days, communication is more important than ever. The key to building a strong relationship with your customers is to understand their needs and...
What Is Tone of Voice and Why Does It Matter?
The tone of voice usually refers to the way in which a company speaks to its audience. This applies to both oral and written forms. Nowadays, tone of...
What is a Buyer Persona and Why it’s Important to Have One?
When running a business online, everyone has different marketing approaches. However, they are mostly oriented in the same direction – more traffic,...
What Do People Search for in 2019 – Who, What, Where, When, and Why
People search for thousands of words each day and every second. Sometimes what they search for is triggered by events that ocure during a specific time...
Inverted Pyramid Approach = Content Writing Done Well
Ever since I started exploring the journalism niche, a lot of years back, as a radio host, they thought me the first and most important things about...
How to Write Blog Posts that Your Buyer Persona Will Read
One of the first steps in creating an excellent essential marketing strategy is the creation of a buyer persona. Knowing who is going to use your services...
Convert Organic Traffic into Loyal Customers and Grow Your E-Commerce Store
In order to run a successful business online, there are a few steps that are mandatory in order for an entrepreneur to reach his or her goal. First,...
How to Generate Blog Topic Ideas?
Maintaining a blog is engaging as it takes time, effort, research, and devotion. One of the most important matters for it is the consistency as a well-structured...
Website Promotion: Promote Your Website and Increase Traffic
It took you some time to make a website from scratch but now it’s time to promote it, isn’t it? You know for it to have good results first it has...
6 Common Content Marketing Mistakes to Avoid
Content marketing is a massive part of marketing in general and drives more than 90% of the online entrepreneurship projects. It’s one of the most...
A Quick Guide: What is Pay-per-Click and How to Manage it
PPC or pay-per-click is an advertising method on which most online campaigns are based on, such as Google Ads. The model is key to successfully running...
