Getting traffic

In most cases, a website aims to turn visitors into leads and leads into paying customers. This journey can be very difficult to track and evaluate without any kind of relevant website data. This is...

Navigating Google Analytics 4 properly can grant you tons of useful information, statistics, and insights that you can use to expand your website’s online presence and improve conversions. To be...

PageRank is a Google algorithm developed by Google’s founders Larry Page and Sergey Brin back in 1996. The main aim of the algorithm is to determine a webpage’s importance. The way it does so is by...

Keywords are a fundamental part of search engine optimization. Understanding the concept behind keywords can greatly help you enhance your website’s organic traffic, understand your audience and...

In another article, we shared why using web analytics is so important for your website - it helps you expand your online presence and make better decisions for your website and the growth of your...

SEO, or Search Engine Optimization, SEO optimization, or website optimization is a term that describes the process of improving your website’s visibility in search engines, so to generate more...

Web analytics is the secret weapon of each successful website project and digital marketing strategy. By using web analytics, you have the chance to expand and solidify your online presence and make...