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Loyalty Program

When starting a business finding a target audience is important for every entrepreneur. For a business to succeed, retaining existing customers and keeping their purchases coming is essential. Many...

Freemium

Often when companies decide to launch their new product or service they study the usage behavior of their customers. This can be possible with a business model called freemium.   What is...

Direct Mail

If you have recently made your website to start a business or want to promote an existing one, advertising can help you achieve your goals. There are several ways available to reach new audiences...

Co-Branding

Every business needs a marketing strategy to increase their brand visibility and increase their profit. In this article, we will take a look at a method that includes combining two or more...

Click-Through Rate (CTR)

In Online advertising, it’s important to capture people’s attention. In order to accomplish this your advertisement needs to be effective. You can measure how successful your advert is by measuring...

Market Share

One industry could be categorized into different market niches. Companies use these niches to satisfy their consumers. To understand if this niche is successful or the whole industry, companies take...

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5 Reasons Why You Should Create a Blog for Your Brand

In computer language, blog is a combination of two words - ''web'' and ''log''. A blog is simply an online diary. Blogs have been around since the early days of the Internet. Some time ago, blogs were mainly used for sharing personal information such as interests,...



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