Radoslava Seferinova
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Small Medium Business (SMB)
Every successful business starts with an idea supported by market research. This idea aims to satisfy a specific need of the consumer. Since a business cannot exist on its own it needs to create or...
Market Segmentation
Understanding your company’s audience, reaching them, and satisfying their needs is fundamental to marketing. Since each customer has a specific set of characteristics, there are many different...
SWOT Analysis
Choosing the right business strategy is essential to the success of every company. Whether the strategic plan is focused on company-wide, a specific department, or a project in your business, it's...
SVG
In the World Wide Web, files whose components make it possible to create logos, diagrams, and animations play an important part in the work of many web developers and designers. One of these files...
Return on Investment (ROI)
For any business, earning profit is important. But to become aware if the company is successful it needs to compare the ratio of the total profit that it makes to the cost of resources devoted...
Public Relations (PR)
Every business strives to build a positive reputation, as it is critical to its success. A company's good reputation is often a sign of reliability, which in turn can attract more potential...
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Latest posts:
Finding Blog Post Ideas: A Guide to Help You Stay Creative
It is likely that you have struggled with he so-called writer's block. We have all been there and have experienced it. In fact, even people behind the most popular blogs sometimes struggle to create a new publication that engages their audience. Luckily, there are...
Blogging and SEO: Where’s the Crossing Line?
There are cases in which people treat blogging and SEO like two different activities - on one side, there's the creative aspect, in which bloggers share their ideas, thoughts, reviews, and opinions, and hope Internet users will find them somehow. On the other hand,...
How Long Should a Blog Post Be?
Chances are that you have not once or twice asked yourself how long a blog post should be. In today's vast digital world, this remains an important and yet ambiguous question. Luckily, there's an answer, and in this article, we explore how to determine the right...
How Social Media Content Calendar Helps You With Consistent Growth
When developing a social media marketing campaign, consistency is key. Publishing regularly and aligning posts with product launches and trends helps you establish a strong brand presence in the digital landscape and can significantly elevate your brand's visibility...
What is a Content Map And How it Helps Your Business
In the competitive field of content marketing, success can't be achieved solely by producing more pieces of content; nowadays, it is about creating the right type of content and publication for the right target audience. Many businesses and marketers fall into the...