Radoslava Seferinova

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Small Medium Business (SMB)

Every successful business starts with an idea supported by market research. This idea aims to satisfy a specific need of the consumer. Since a business cannot exist on its own it needs to create or...

Market Segmentation

Understanding your company’s audience, reaching them, and satisfying their needs is fundamental to marketing. Since each customer has a specific set of characteristics, there are many different...

SWOT Analysis

Choosing the right business strategy is essential to the success of every company. Whether the strategic plan is focused on company-wide, a specific department, or a project in your business, it's...

SVG

In the World Wide Web, files whose components make it possible to create logos, diagrams, and animations play an important part in the work of many web developers and designers. One of these files...

Return on Investment (ROI)

For any business, earning profit is important. But to become aware if the company is successful it needs to compare the ratio of the total profit that it makes to the cost of resources devoted...

Public Relations (PR)

Every business strives to build a positive reputation, as it is critical to its success. A company's good reputation is often a sign of reliability, which in turn can attract more potential...

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6 Social Media Marketing Tips to Enhance Your Online Presence

Social media marketing remains a crucial component of any contemporary marketing strategy, with billions of daily users, platforms such as Instagram, Facebook, and TikTok grant businesses great opportunities for brand awareness, promoting products and services, and...

6 Best Social Media Marketing Tools for Your Business

Social media marketing is evolving, and so is the approach towards managing campaigns, strategies, and the overall process of being present online. If you aren’t careful and up to date with every single trend, you risk wasting tons of time and effort juggling between...



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